{Kolkata Konnect} Launch Of Amrapali Gold Boutique

Any Indian woman (actually even Hollywood celebs) who has impeccable choice in ethnic jewellery swears by jewellery brand Amrapali.
Amrapali Jaipur is renowned for its exquisitely crafted ethnic jewellery, be it silver or gold. Kolkata was lucky enough to have an Amrapali store in Forum Courtyard, Elgin Road where one could find a plethora of gorgeous silver & gold-plated jewellery for every style, occasion or use.
Beautiful jhumkas jostle for  space with chunky rings, elaborate necklaces rub shoulders with stone-studded bracelets - all unique & designed to tell a hundred stories.

But, Kolkata just got a style upgrade when Amrapali launched its gold boutique as an extension of the store at Forum Courtyard. Dazzling gold jewellery, which are nothing less than pieces of art, filled the shelves and lined the counters as we stepped into what looked like a jewellery wonderland.
Like the proverbial kid in the candy store, we ooh-ed & aah-ed at the exquisite necklaces, elegant earrings, magnificent bangles and a lot more!

The boutique was launched by the gorgeous actress Lisa Ray who looked stunning in some royal pieces of Amrapali jewellery. She sashayed in, posed, laughed, talked, answered questions, asked questions and floored us with her down-to-earth attitude! Total #girlcrush <3


And she obliged us all with pictures & a smile! :)
The Amrapali silver store 
Gorgeous gold Amrapali earrings
The Amrapali gold boutique
Magnificent pieces adorn the shelves
Models showcase elaborate pieces of Amrapali gold jewellery

I am as mesmerized by Amrapali's silver jewellery as by their gold ones!

Lisa Ray with amrapali Jaipur owners & the Kolkata franchise owner

[Images courtesy: Communications 2.0 / Debiparna Chakraborty / Poorna Banerjee]

So, those of you in Kolkata looking for gold jewellery that's traditional, yet with a contemporary look - visit the Amrapali Jaipur showroom at Forum Courtyard and prepare to fall in love over & over again!


Love,
Anupriya

3 comments:

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